All things honda dot com, all written by me. Literally. From the launch of their first all-electric SUV, the Prologue, to every single model year changeover for all 13 models). Plus seasonal landing pages supporting the Honda x LA28 Olympic partnership.

2025-2026

Last year, Honda prepared to launch the all-new Honda Prelude Hybrid—a highly anticipated return of an iconic nameplate. As the senior writer, I worked closely with design, strategy, & product to develop a brand new web page for the 2026 Prelude and several other digital touchpoints such as a homepage hero, shopping tools vehicle cards, and a feature on the hybrid and EVs page.

2026-PRESENT
This year the team worked on 13 model year changeovers for existing models. Our main focus was answering questions like, what’s new this year, is this better than last year’s model, and how does this compare to similar models made by other manufacturers?

TASK
Model launches like the all-new Prelude include: a high-impact digital reveal page, full website model launch placements, and messaging that balanced performance heritage with hybrid innovation.

Model year changeovers required the creation of informative website content showcasing the updates and advantages of Honda's model year changeover vehicles, improving user experience and driving conversions.

ACTION

As the senior writer on Prelude, I worked closely with design, strategy, & product to develop a brand new web page for the 2026 Prelude and several other digital touchpoints such as a homepage hero, shopping tools vehicle cards, and a feature on the hybrid and EVs page.

As the senior writer on model year changeovers, I worked closely with design, strategy, & product to develop updated vehicle web pages for several Honda vehicle changeovers, creating engaging content that highlighted key improvements.

RESULTS

Launched a brand new model for Honda called the Prelude. Prelude outsold its direct competitor, the Subaru BRZ, within its first month debut.

Launched several new model years of existing models and their respective compare pages including:

2027 Passport
2026 Honda Accord
2026 Honda Civic Sedan
2026 CR-V
2026 Civic Type R